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Outbrain UTM setup

Add the Venon tracking suffix to Outbrain campaigns.

Written by Venon

Add this UTM parameter to Outbrain campaigns so Venon can identify the traffic source, campaign, and ad.

This lets Venon connect visits and orders to the right Outbrain campaign and ad, keeping attribution and profit reporting accurate.

  1. Open the campaign in Outbrain.

  2. Go to Campaign Settings.

  3. Open Advanced Options, then Tracking.

  4. Paste the following text into the Suffix field:

ve_source=outbrain&ve_campaign={{campaign_id}}&ve_ad={{ad_id}}
Outbrain campaign Tracking settings with the Venon tracking suffix
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