Venon

Reports

Use the Pixel page to verify that Venon is receiving store tracking events.

How to use the Pixel page

Understand repeat-customer profitability, CLV:CAC, reorder timing, LTV, and retention by acquisition channel in Venon.

The Retention Report

Use the All Orders report to check individual orders, sources, and attribution details.

How to use the All Orders report

Using Cohort Analysis

Report basics

The five attribution models available in Venon, when to use each one, and how to switch them in the app.

Attribution models

Order vs. Click modelling

Understand attribution models, order attribution, and click attribution in Venon.

Attribution

Simple explanation of CM1, CM2, and CM3 contribution margin levels in Venon reports.

What are CM1, CM2, and CM3?

Simple explanations of the most important Venon report metrics.

Metric glossary

Understand Venon metrics, profit levels, and definitions.

Metrics

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